Module 1
Unit 1 Export Rationale and Assistance
In this Unit Ireland is used as an example of export rationale and 'who can help'.
This example serves as a model for researching the learner's home country
Learning Objectives:
- The advantages of entering the export market.
- How to select markets.
- How to prepare for the export operation.
- Agencies from whom exporters can obtain assistance and advice.
- The importance of research into competitors and market research.
- Services which can be provided by export buying and confirming houses.
Unit 2 Export Pricing
Learning Objectives:
- The various costs which must be considered when exporting.
- The format of quotations and the detail which should be included.
- Which terms of delivery to use and their effect on the price quoted.
- How Incoterms protect the buyer and the seller.
- The procedures involved in pre-shipment inspection - how to avoid pitfalls.
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