Unit 1 Export Rationale and Assistance

In this Unit Ireland is used as an example of export rationale and 'who can help'.

This example serves as a model for researching the learner's home country

Learning Objectives:

• The advantages of entering the export market.
• How to select markets.
• How to prepare for the export operation.
• Agencies from whom exporters can obtain assistance and advice.
• The importance of research into competitors and market research.
• Services which can be provided by export buying and confirming houses.

Unit 2 Export Pricing

Learning Objectives:

• The various costs which must be considered when exporting.
• The format of quotations and the detail which should be included.
• Which terms of delivery to use and their effect on the price quoted.
• How Incoterms protect the buyer and the seller.
• The procedures involved in pre-shipment inspection - how to avoid pitfalls.

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