Culture is a dimension that intervenes at each stage of the negotiation. It plays a role in the way people conceive of the situation even before any discussion starts because it contributes to structuring the problem. It influences the strategic approach developed in terms of competition or cooperation
This Course equips businesspeople with skill sets and the strategic perspective for the ‘win-win’ cross-cultural international business negotiation
Our online course is held as a virtual training session but can be delivered in-house or offered at a designated location combined with a following project implementation support.